The challenges of moving to the profitable green quarter of Sustainable Endeavour’s “Product Development Matrix” can appear daunting. At first glance, the potential of falling into the unprofitable red “trap” is likely to discourage green investment in sustainability. The reality, however, is that properly channeled investment can result in eco-costs reduction, new and greater product
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In order to stop the coronavirus, the Netherlands is currently experiencing lockdown and curfew along with much of the rest of the world. To comprehend where we stand and how to deal with this health crisis, governments continuously evaluate two overall indicators: the number of new infected persons (lagging) and the reproductive or R factor
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What can entrepreneurs expect in terms of profitability knowing that society, governments, clients, partners and financial institutions increasingly share the same thoughts on protecting the environment against pollution? The use of oil and gas by society in Europe and beyond will gradually be reduced over the next twenty, thirty years. The companies producing the fossil
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